| People enjoy getting a chance to win something, so | | | | Having multiple prizes increase the chances of winning, |
| here are a some easy fundraiser raffle ideas to boost | | | | but more importantly, it also increases the chance that |
| your fundraising efforts. Your raffle can be an | | | | people will buy a ticket or even multiple tickets. |
| inexpensive ticket for a prize drawing or a $100 ticket | | | | The psychology behind providing multiple prizes is |
| for a big prize such as a big screen television or a | | | | proven to increase participation because people are |
| new car. | | | | more likely to consider the odds more in their favor. |
| The basics of a raffle fundraiser are quite simple. Your | | | | There is also a belief that having various prizes also |
| costs are limited to the ticket expense and purchasing | | | | increases the chance of having one that appeals |
| the prizes. Oftentimes, local merchants will donate | | | | strongly to almost anyone. |
| items or offer special discounts to nonprofits or school | | | | Among the most popular prizes are big screen TVs, |
| groups. | | | | CD players, iPods, gift certificates, spa visits, and |
| As with any fundraiser, the better the items offered, | | | | weekend getaways. |
| the more funds you raise. Your fundraising raffle can | | | | 50/50 Raffle |
| be of short duration or have tickets for sale for a | | | | Here you are doing a door prize raffle, but the prize is |
| month or more. | | | | half the ticket sales. It certainly simplifies things and |
| It all depends on how much you are trying to raise and | | | | most people like the idea of winning cash. |
| what type of raffle you conduct. | | | | A 50/50 raffle works great at sporting events such as |
| Get Publicity | | | | football or basketball games, but it can also be used at |
| Publicity is the key element of a fundraiser raffle, | | | | any type of event. |
| particularly when offering an expensive grand prize. | | | | Cash Calendar Raffle |
| Issue a press release and make sure it reaches the | | | | This raffle idea combines a calendar sale with a |
| appropriate persons at local media outlets such as | | | | chance at winning a prize. Each calendar purchase |
| newspapers, radio stations and local television. | | | | includes a raffle ticket for a prize drawing for a certain |
| Also get the word out through your newsletter and | | | | amount of cash. |
| website as far in advance as possible. Aim to build | | | | Some groups do just one prize drawing from the |
| excitement and anticipation with your supporters for | | | | raffle tickets. Others offer a continuing series of cash |
| the prizes to be offered. | | | | drawings, usually on a weekly basis. |
| Assign various aspects of ticket sales to as broad of | | | | Prices for cash calendar fundraisers are often in the |
| a base as possible. By avoiding having one or two | | | | $20-$25 range, depending on the cash prize drawing. |
| people try to handle everything, you'll reach a much | | | | A weekly prize of $50 or $100 is common, with larger |
| larger number of prospects. | | | | prizes of $500 or $1,000 being offered at some |
| Door Prizes | | | | stages of these fundraisers. |
| Everybody loves winning a door prize at an event, so | | | | Raffle Ideas Wrap-up |
| keep that in mind when deciding how many prizes to | | | | A fundraiser raffle is a great way to raise funds, either |
| give away. | | | | as a standalone fundraiser or in conjunction with an |
| Be sure to sell raffle tickets at the door as that is the | | | | fundraising event. For instance, you can add a raffle to |
| prime time for an impulse buy. | | | | a school carnival, a black tie charity event, or even a |
| Keep your prize expense to roughly one-third of your | | | | car wash. |
| projected revenue. | | | | The most important thing is to offer attractive prizes |
| Automobile Drawing | | | | with widespread appeal and price your tickets to |
| A new car raffle is always a huge draw because it | | | | maximize total revenue. It doesn't do any good to |
| appeals to almost every adult. Because of the prize | | | | overprice the tickets because total ticket sales will |
| expense, you'll need to decide the best balance | | | | suffer. Choose the right price point to stimulate impulse |
| between ticket prices and total revenue. | | | | buys. |
| I've seen car raffles priced anywhere from $20 to | | | | Most people will make an emotion-based decision to |
| $100 with proportionately more tickets needing to be | | | | participate and then justify it with logic, so make sure |
| sold when prices are lower. In this example, five times | | | | your raffle prizes seem really attractive in comparison |
| as many $20 tickets need to be sold. | | | | to the ticket cost. |
| Multiple Prizes | | | | |